Affiliate Package & Lead Generation Tools | Ohio State Building Trades

Where the leads come from

Eight tools, one funnel.

These are the live properties LinkedUnion built for the Ohio State Building Trades. Each one captures a different kind of prospect, and every submission enters the same routing engine — tagged by county, trade and who the person says they are.

Jurisdictional map

A prospect picks a trade, clicks their county, and gets the local with jurisdiction. The popover captures name, email, phone, and whether they are a student, parent, counselor or veteran.
Highest volume source View the map
Why Construction — Students

The case for the trades aimed at students: no tuition, no debt, a posted wage scale, and the ladder from apprentice to owner.
Student intake View page
Why Construction — Partners

The workforce argument for contractors and community leaders, with the Ohio shortage figures and three concrete ways to help.
Contractor & civic intake View page
Trades quiz

Twelve questions on how someone likes to work, returning the crafts that fit. A prospect who finishes the quiz arrives already sorted by trade.
Pre-qualified by trade Take the quiz
Getting Started pathway

An eight-rung career tool from middle school to owning the company, showing what each stage asks and what it pays.
Deep engagement View page
Counselor CEU training

Registration and scheduling for the four-hour training Ohio law requires of counselors serving grades 7–12. Counselor-sourced leads convert best of any channel.
Highest conversion rate View page
Training center visit requests

Districts and schools book a group visit to a JATC. Each request brings a school contact plus a student head count.
Group volume View form
OSBTC mobile app

Trade profiles, local contacts and interest forms in the pocket of every student a counselor or recruiter talks to. Push notifications reopen the conversation.
Starter package and above
Our Issues

Prevailing wage, project labor agreements and right-to-work — the advocacy pages that bring in contractors, officials and members who want to get involved.
Advocacy & civic View page

The pipeline

How a lead reaches you.

Every submission runs the same path. Nothing sits in an inbox waiting to be forwarded by hand.

Captured
A prospect submits a form on any of the eight sources. Name, contact details, trade interest and role are recorded together.
Qualified
The system tags the lead by county, by trade selected, and by who the person says they are — student, parent, counselor, veteran or other.
Routed
The lead goes to the affiliate holding jurisdiction for that county and trade. If no affiliate is enrolled yet, it is held in a State Council queue rather than lost.
Worked
Your designated representatives see it in the dashboard, get an email notification, and move it through the stages as they make contact.
Reported
Funnel and conversion reporting shows what arrived, what was contacted, and what became an application — by source and by representative.

Included from $199 per month

The lead dashboard.

This is where an affiliate works its pipeline. Click any stage below to advance a lead and watch the counters move — it is a live demo with fictional records.

Lead Queue

IBEW Local 540 · Canton, OH · East Central Ohio Council

12Total assigned

5New — needs contact

5In progress

2Indentured

16.7%Conversion rate

Lead	Trade	County	Source	Role	Received	Assigned to	Stage — click to advance

Fictional sample records · 12 of 12 shown Stage changes are local to this demo and reset on reload.

Why this matters. A lead nobody calls is worth nothing. The dashboard records who contacted whom and when, so the State Council can report response time by affiliate — and so an affiliate can show its own board what the program returned.

Service levels

Four packages. One upgrade path.

All packages are billed monthly with no upfront implementation fee. Affiliates pay the monthly fee for funnel and dashboard access whether or not they launch an app for members.

Basic

Lead funneling and dashboard, without launching an affiliate app.

$199per month
Includes
- Leads routed directly to the appropriate affiliate
- Affiliate access to the backend lead dashboard
- View and manage assigned leads
- Lead contact information and submission details
- Lead status tracking
- Basic funnel and conversion reporting
- Email notifications when new leads are received
- Standard Ohio State Building Trades branding
- Access for designated affiliate representatives
- Self-service setup and support resources
Choose Basic
Starter

Lead funneling, dashboard, and an affiliate app for members.

$349per month
Everything in Basic, plus
- All Basic features
- Affiliate child app connected to the Ohio State Building Trades platform
- Affiliate contact information and local resources
- Push notification capability
- Member and prospective-member communication tools
- Standard app menu and content sections
- Standard LinkedUnion technical support
Choose Starter
Most complete for most locals
Pro

A custom-branded affiliate platform with follow-up tools.

$499per month
Everything in Starter, plus
- All Starter features
- Custom affiliate branding
- Expanded app content and menu options
- Custom forms and information requests
- News, events, training, and resource sections
- Enhanced dashboard reporting
- Additional dashboard users
- Lead follow-up and internal assignment tools
- Priority support
Choose Pro
Full Suite

The complete LinkedUnion affiliate and member-engagement platform.

$749per month
Everything in Pro, plus access to
- All Pro features
- Member communication and engagement tools
- Online forms and workflow tools
- Dues-payment capabilities
- Training and certification resources
- Organizing and project-tracking tools
- Safety and mental-health resources
- Referral and campaign tools
- Advanced reporting and analytics
- Additional integrations and platform features, subject to availability and scope
Choose Full Suite

Capability	Basic $199	Starter $349	Pro $499	Full Suite $749
Leads routed by county and trade	✓	✓	✓	✓
Backend lead dashboard	✓	✓	✓	✓
Lead status tracking	✓	✓	✓	✓
Email notification on new leads	✓	✓	✓	✓
Funnel and conversion reporting	Basic	Basic	Enhanced	Advanced
Affiliate app for members	—	✓	✓	✓
Push notifications	—	✓	✓	✓
Custom affiliate branding	—	Standard	✓	✓
Custom forms and requests	—	—	✓	✓
Lead follow-up and internal assignment	—	—	✓	✓
Additional dashboard users	—	—	✓	✓
Dues payments, organizing, campaign tools	—	—	—	✓
Support level	Self-service	Standard	Priority	Priority

Pricing and implementation notes

No upfront implementation fee is required for standard package setup.
The $199 monthly fee provides access to both the lead-funneling system and the affiliate backend dashboard.
Affiliates pay the monthly fee for funnel and dashboard access regardless of whether they launch the app for members.
An affiliate app is an additional service and begins with the Starter package.
Custom development, data integrations, or services outside the standard package may require a separate proposal.
Final development and statewide rollout of the enhanced KPI and analytics dashboard may be contingent upon achieving a minimum level of affiliate participation.

Integrations

Push leads into the CRM you already use.

Affiliates and councils already running a CRM do not have to work two systems. LinkedUnion can build an API connection so leads flow from the statewide funnel straight into your existing records, with stage changes syncing back.

HubSpot is the most common request, and connections to other platforms are available. Because every CRM deployment differs in objects, field mapping and permissions, integrations sit outside the standard packages.

HubSpot
Salesforce
Zoho
Pipedrive
Microsoft Dynamics
ActionNetwork
Webhooks
CSV export

Custom quote

API work, data migrations and any service outside a standard package are scoped individually. Tell us the platform, the objects you need mapped and whether you need two-way sync, and we will provide a written quote.

Request a scoped quote

Qualified leads, routed to your local.

Eight tools, one funnel.

Jurisdictional map

Why Construction — Students

Why Construction — Partners

Trades quiz

Getting Started pathway

Counselor CEU training

Training center visit requests

OSBTC mobile app

Our Issues

How a lead reaches you.

Captured

Qualified

Routed

Worked

Reported

The lead dashboard.

Four packages. One upgrade path.

Basic

Starter

Pro

Full Suite

Push leads into the CRM you already use.

Custom quote

Start receiving leads for your jurisdiction.